SocialAutoUpload User Guide · Volume 4 — Creating & Publishing · Lesson 7

Your first post

Level: Beginner Time: ~15 min Prerequisites: at least one channel connected (Lessons 3–5) Audience: new users
Purpose
This is the heart of the app: write a post once and send it to several platforms together. By the end you'll have published a real post, understood why the app sometimes skips a platform on purpose, and know how to read — and retry — your per-channel results.
The Composer showing workflow, content, media sections and the Publish Now button
The Composer — pick channels, write content (or AI Generate), attach media, then publish or schedule.

Before you start

The composer at a glance

Tap Create (the composer). It has three parts you'll move through:

  1. Channels — where the post goes.
  2. Content — your caption/text, and (for long YouTube videos) a title.
  3. Media — the photo(s) or video you attach.

Step 1 — Pick where it goes

Either load a Publishing Profile (Lesson 6) to select your usual channels instantly, or tap channels by hand. Choose All Channels in the picker to hand-pick for a one-off.

Step 2 — Write your caption

PlatformFacebookInstagramTikTokYouTubeTelegram
Caption limit63,2062,2002,2005,0004,096

Add hashtags in the hashtag field; your favourites and recent tags appear as quick chips.

Step 3 — Add media

Compatibility & smart-skip — the one idea to understand

Platforms accept different things, so the composer checks your post against each selected channel as you build it and handles mismatches for you:

💡 "Why didn't it post to YouTube?" — usually smart-skip
If a platform you selected didn't get the post, it was almost certainly skipped because the content didn't fit (e.g. no video for YouTube). This is deliberate and free — not a failure. Add the right media, or don't select that channel.

If you selected TikTok

TikTok requires a one-tap content declaration before publishing — tick the box shown above the Publish button. Until you do, Publish stays disabled with Confirm the TikTok content declaration above to publish. TikTok's per-post options (privacy, comments, etc.) also live here; the defaults are fine for a first post.

Step 4 — Publish now (or schedule)

Reading your results

Publishing shows a live results view, and every post also appears on the Posts page with a status:

StatusWhat it means
PublishedEvery channel that was attempted succeeded.
Publishing…At least one platform is still finishing in the background (common for Reels/videos and TikTok).
Partially failedSome channels succeeded, some failed. The failed ones can be retried on their own.
FailedNo channel succeeded. Open the results to see why, per channel.
In reviewA new-user or flagged post is being checked before it goes live (see below).
Scheduled / DraftWaiting for its time, or saved but not sent.

Each channel shows its own outcome, with links to View/Share the live post. On a Partially failed or Failed post, use Retry Failed — it re-attempts only the channels that failed, and never re-charges or duplicates the ones that already succeeded.

🗑 After a full success, your media is removed
A few minutes after a post publishes to every channel, the app deletes its media files from our servers. The live posts on Facebook/Instagram/etc. are unaffected — but you can't re-download the file from here, and retrying a fully-cleaned post will ask you to re-upload. Always keep your originals.

Expected result

Your post is live on the platforms you chose, visible on the Posts page as Published (or Publishing… briefly for videos/Reels), with per-channel links to view it.

Common mistakes

Troubleshooting (quick table)

You see…WhyDo this
None of the selected channels can publish this post…Content doesn't fit any selected platformAdd a video/photo, or include Facebook/Telegram
Publishing to N channel(s) needs N credit(s), but you have R left this month…Not enough creditsDeselect channels, wait for reset, or upgrade (Lesson 2)
Your post was rejected: … adult or NSFW content…The media failed our content scanUse different media; this can't be self-overridden
Status stuck on Publishing…A video/Reel/TikTok is finishing in the backgroundGive it a few minutes; it resolves to Published or Partial
A channel failedPlatform-specific reason (token, permission, rate limit…)Open results for the exact reason; see Lesson 18.1

📱 Mobile note: the composer is fully mobile; the Publish button and its status hints sit at the bottom, above the nav bar.

Next: Lesson 8 — Media that works everywhere.
The real size and format limits, how videos are processed and auto-formatted (Reel/Short/trim), and the media-cleanup rule in full.